archiveSMS Marketing

What's the difference between SMS and MMS messages
MMS

What’s the Difference Between SMS and MMS Messages? (2023)

‘What's the difference between SMS and MMS messages?’ is probably one of the most popular questions for those getting into the world of MMS messaging. In this article, we’ll provide an answer that is as clear and updated as possible. Even though the terms ‘SMS’ and ‘MMS’ are used interchangeably,...
sms marketing best practices
Infographics

SMS Marketing Best Practices [Infographic]

An SMS marketing campaign can easily be the most important part of your mobile marketing initiative. But not all text campaigns are created equal. In order to achieve the highest response and conversion rates that text marketing is known for, check out the infographic below to learn more about some...
how to write sms for marketing--
Infographics

How to Write SMS for Marketing [Infographic]

SMS marketing is known to produce the highest response and conversion rate out of all the mobile marketing channels. To achieve this, you must follow a few 'best practices' when writing your SMS marketing messages. An SMS marketing campaign is all about grabbing your customers attention and hooking them with...
sms vs email
Infographics

SMS vs. Email and Social [Infographic]

SMS is a great tool for reaching customers instantly. We've compiled some jaw dropping stats comparing SMS vs. email and social media marketing and the findings will amaze you.We took a look at audience reach, channel engagement, and the frequency of coupon redemption rate when promoted through each channel. Take a look at the infographic...
SMS Marketing ROI
Guides

The Beginner’s Guide to Measuring SMS Marketing ROI

Measuring SMS marketing ROI is critical. You can boil your campaign down to the numbers it generates to examine what and how well it is working. You can dig into the details of your plan and learn what needs to be tweaked or expanded to increase your success. The tips we're...
sms marketing statistics
Infographics

SMS Marketing Statistics [Infographic]

Although some people still question the power of texting for marketing reasons, the truth is SMS marketing is one of the most efficient lead generation channels nowadays. Even SEO and marketing guru Neil Patel says that "SMS marketing doesn’t suck" and recognizes that it generates revenue. Why? Because numbers speak...
sms marketing guide
Infographics

The Beginner’s Guide to SMS Marketing [Infographic]

SMS (Texting) is a powerful business tool for your company,  because people are relying on their mobile phones more and more everyday. Here's the top 8 reasons why SMS is so powerful: 97% of Text Messages are opened with Email coming in at only 20% on average23 BILLION text messages are...
text messaging for customer service
Guides

What is Text Messaging for Customer Service? A Quick Guide

Text messaging for customer service is any kind of customer service communications sent via text messaging. With customer service SMS messaging, support teams can send updates, share important communication, resolve issues and queries, conduct surveys, promote reward programs, just to name a few common tasks. Texting is excellent to scale,...
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