Determining when is the best time to send SMS marketing messages depends on many factors; like the industry you work at, your target audience, and what your campaign is about. There’s no such thing as a universal best time. However, we can highlight some general guidelines that you should consider...

An SMS API can be used in multiple industries. However, there are some in particular that tend to use this technology more frequently. That frequency is closely related to each industry’s specific needs; which we’ll explore in this article.  If you’re already familiar with APIs and are looking for options,...

An SMS marketing campaign can easily be the most important part of your mobile marketing initiative. But not all text campaigns are created equal. In order to achieve the highest response and conversion rates that text marketing is known for, check out the infographic below to learn more about some...

Text marketing for car dealerships is an invaluable tool to build relationships with clients and potential car buyers. If you’ve already implemented it in your day-by-day, you probably know of the texting back and forth you can have during the sales process, and while that back-and-forth is. In order to...

Now is the time to add SMS marketing to your overall digital marketing mix. Our team at Trumpia created a 7 step guide to help you transform your SMS marketing campaign into a success: Learn more about the different types of texting campaigns in our Ultimate SMS marketing guide! Download...

Text messaging for nonprofits is a great tool for organizers and fundraisers to cut through the noise and stay in touch with supporters in a compelling, effective way. With text messaging, you can keep donors and volunteers updated on your organization’s activities. It’s also a very good channel to engage...

SMS marketing is known to produce the highest response and conversion rate out of all the mobile marketing channels. To achieve this, you must follow a few 'best practices' when writing your SMS marketing messages. An SMS marketing campaign is all about grabbing your customers attention and hooking them with...

Do you remember when texting at work was practically forbidden? Times change and so do people’s habits and the way they communicate. SMS for human resources is an invaluable tool for both internal and external communications. Its 98% open rate is unbeatable compared to emails or phone calls.  Texting can...

More and more institutions are turning to text messaging for colleges and universities to reach their students, and it’s no surprise why. With the summer semester right around the corner, universities are looking for a better way to reach their incoming students. Email used to be the gold standard for communicating...

Sending a picture, video, or even a GIF is one creative and dynamic way of making your SMS texts more fun and exciting. And when you choose to send MMS marketing messages rather than just texts, that makes your conversations more engaging. In this guide, you'll learn the basics on how to send MMS text...