When we talk about B2B SMS marketing, we specifically refer to those companies that follow the business-to-business model and use text messaging in their overall marketing strategy. SMS marketing has a special positive impact on B2Bs because of texting’s unique capabilities at the moment of establishing and sustaining relationships in...

One of the common challenges in SMS marketing is coming up with well written, attractive, and engaging content for your text messages. An SMS assistant is a great way to do that in a faster, effective way. Not everybody enjoys or has the skill set to come up with good...

In this article, we’ll provide an update on a common question in SMS Marketing: how does an SMS API work? We’ll go straight to the answers and avoid any introductions on what an SMS API is or any other introductory information. If you want to learn the basics on SMS...

An SMS marketing drip campaign is a set of automated communications that respond to specific triggers; like click-throughs, sign ups, or a specific scheduled time. Drip campaigns in SMS marketing are designed to catch the interest of potential clients by setting an ongoing, targeted engagement.  Drip campaigns automatically and methodically...

There are many big companies that use SMS marketing as part of their overall strategy. In this article, we’ll go over how many of these mega brands use texting; the way they use it, and show you that your company can also use this powerful technology. If these companies successfully...

There are two main benefits in sending a follow up text message for sales. The first one is, of course, convenience. People will definitely appreciate receiving a reminder and additional useful information on their purchase. The other benefit is that these follow up messages give customers the feeling that you’re...

Millennials and GenZ are hands down the generations that prefer text messaging the most. Stereotypes aside, there are many reasons for that. The main one is quite obvious: these generations have been using smartphones and high-speed internet from a very young age. Just like Gen-Xers were known as the television...

How much does Trumpia cost? The pricing for our texting software varies depending on the plan, the number of messages you choose, and if you decide to pay annually or monthly. There are two different plans:  Core Plans: starts at $94 per month billed annually, or $118 billed monthly. Includes...

Texting software has done amazing things for marketers who want to connect with active audiences. Rather than being “just another email” in an in-box full of other special offers that are easy to ignore, a text provides some excitement. A personal text or even SMS bulk texting can arrive anytime,...

This basic SMS marketing glossary primarily intends to help those who are planning on using SMS marketing understand some essential terminologies and get the best out of their investment. And even if you’ve already been using text marketing for a while, you’ll find this article especially useful; get a chance...