SMS Marketing

How to Use MMS Messaging in SMS Marketing

MMS messaging software

Using a platform that is also an MMS messaging software is highly beneficial to diversifying your SMS marketing content and keeping contacts engaged.

At Trumpia, we believe that videos are an invaluable tool when it comes to captivating subscribers. Some of the reasons are:

  • People are more likely to click on a video and other media content because of how easy it is to just listen or watch. 
  • Videos are easy to market and share: think about the last time you watched a video because your friend or family member shared it to you through text. It is so easy to get your content out there because of how advanced texting has become.

How (and When) Should You Use MMS

When choosing to use SMS Texting in order to send videos, we highly recommend considering specific Use Cases. Still, be careful: sometimes sending way too many videos can also cause consumers to not want to engage with all of your content. Sending MMS in strategic times can make the campaign feel more special. 

Try using videos in order to: 

  • Send guides, instructional videos, and reviews
  • Showcase products and services. 
  • Capture your company’s brand and vision – send content that shows what your company is all about. 

How to Send Videos through Text Messaging?

There are two ways that you can primarily send a MMS when you use Trumpia’s texting software. You can either:

  • Attach a file directly to the message itself, which you are able to navigate easily on our brand new UI.
  • Or, attach a link to it that will lead your subscriber to a separate website where they can access the media content. 

Start using our MMS Messaging Software today in order to make your SMS Marketing campaigns more dynamic and fun! Read all of our blogs in order to spark different ways you can use our software!