voip texting
SMS Marketing

What is VoIP Texting?

The term “VoIP texting“ is a hot new buzzword in the industry, which has a lot of our readers wondering what VoIP texting is. In this blog we will cover what it is, how you can use it for your business, and the advantages of partnering with a provider like...
customer database
SMS Marketing

How To Effectively Communicate With Your Customer Database

One of the most valuable and most under-utilized business assets is one that does not appear on a company balance sheet.  Many companies have taken the time over the years to develop an extensive customer database by capturing names, mobile numbers, email addresses and purchasing histories for their clients. For...
SMS for Employee Communications
SMS Marketing

5 Rules of Group SMS for Employee Communications

Some may consider the concept of group texts a necessary evil. Which is probably partially true, in that they may not always be necessary and they don’t always take place for nefarious reasons. In the right hands, this form of mass communication can be useful, even productive and efficient, and...
sms marketing
SMS Marketing

SMS vs Email Marketing Conversion Rates

You already know that high open rates for emails are a struggle. Did you know that SMS marketing does not have this same problem? In fact, the open rate for SMS is nearly 100% Think about the impact that has on SMS marketing conversion rates. There is no denying the...
text messaging For Military Bases
SMS Marketing

4 Ways Text Messaging is Revolutionizing Military Recruitment

Tired of being ignored or forgotten? Recruiters know that their intended audience is busy. Whether they are looking into college or trying to learn a trade, young men and women these days need to be engaged directly by recruiters. That’s why SMS text messaging is a vital recruiting strategy for...
Social Media Campaigning
SMS Marketing

10 Pointers That Lead To Social Media Campaigning Success

Earlier this month, we posted some tips on how to maximize your SMS marketing campaigns. This time around, we have 10 tips on how to make your social-media strategy a success! Be kind. Social media is a living and breathing animal, so keep a close eye on it. Feedback, criticism, and comments can...
text messaging for critical alerts
SMS Marketing

Use Text Messaging to Communicate During Natural Disasters

The most important tool when keeping family, friends, and the community safe during natural disasters is communication. The unpredictability of natural disasters causes devastation in communities that are unprepared, but this can be mitigated if individuals are informed prior to impact. Being able to alert individuals of an incoming natural...
text messaging for recruiting
SMS Marketing

Implementing SMS Into Your ATS and Recruiting Process

Text messages have revolutionized how we communicate, quickly becoming our go-to channel for daily personal and professional communication. Texts have a near-perfect read rate of 98% and are responded to 7.5x more often and 60x faster than email. Trumpia helps you tap into the power of texting for recruiting, helping...
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