
There’s a big difference between Mass Texting and Group MMS, and knowing when to use each of them in specific scenarios is one of the most valuable skills you can have when planning out your marketing strategies, especially if you are using Trumpia to power your Mass Texting services. You can continue sending messages through Mass Texting, but we also recommend that you utilize our MMS Messaging Software in order to send content that may make your campaigns feel more special and exciting. Here are the major differences between each type of messaging:
Mass Texting
Mass Texting is how most people understand what Trumpia provides – we are a text messaging service that allows you to send a series of words to a subscriber or contact. However, the difference between traditional texting and Trumpia is that we enable you to text thousands of contacts all at once in a fraction of the time that it would take for you to manually send out each message. And the only caveat is that you have a 160 character limit. Anything more is going to require additional credits.
Trumpia makes Mass Texting the ideal service because of how easy it is to navigate our system. Through intuitive and helpful features such as our Distribution Lists, Automation tools, and more, we make your job easier by working hard for you. Furthermore, Mass Texting is such an ideal communication medium, especially because of its impressive open rate of 97%. Did you know that there are about six BILLION different text messages being sent out every day throughout the world. You need to start utilizing text messages today in order to stay in touch with the way that the world is communicating with one another.
Group MMS
Group MMS texting is another form of SMS texting, with so many more capabilities. Group MMS messages incorporate multimedia, which includes pictures, videos, and voice. These types of content help make your messages more appealing and fun to follow compared to just words. Trumpia also allows you to send up to 980 characters whenever you decide to use our MMS Messaging Software.
MMS is a great way to show off new products, integrate in with a scheduling application, or even explain certain processes through diagrams and tutorials. Depending on your industry, MMS Messaging Softwares allows you and your company to get creative in the ways you are engaging your customers. We highly recommend using MMS Messaging Softwares in order to make your product or services more appealing.
When to Use One or the Other
Remember that SMS messages are going to be your go to, and that there is nothing wrong with sending just text to your contacts. They are undoubtedly the most cost effective form of communication Trumpia offers, and good for quick and easy communication. MMS can be more eye-catching and captivating, which is why you should use it for more special scenarios. However, like many things in life, you should practice moderation. Constantly sending out Group MMS messages can make those types of messages feel less special in the eyes of your subscribers.
If you want to learn more about SMS marketing, feel free to visit our website or read more about all of our different features!



