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An SMS marketing drip campaign is a set of automated communications that respond to specific triggers; like click-throughs, sign ups, or a specific scheduled time. Drip campaigns in SMS marketing are designed to catch the interest of potential clients by setting an ongoing, targeted engagement.  Drip campaigns automatically and methodically...

There are two main benefits in sending a follow up text message for sales. The first one is, of course, convenience. People will definitely appreciate receiving a reminder and additional useful information on their purchase. The other benefit is that these follow up messages give customers the feeling that you’re...