SMS Marketing

Due to its own nature, SMS marketing has a unique advantage: it provides a conversational messaging experience. High deliverability, increased customer engagement and more revenue are some of the other most common benefits of SMS marketing. In this article, we’ll do a more in-depth exploration of five advantages that apply...

SMS marketing is one of the most effective tools to reach out to customers and build strong relationships with them. In this article, we’ll share five SMS marketing campaign ideas you can start using right away. These ideas apply to practically any industry, and are effective to both beginner and...

When it comes to text messaging for nonprofits, text-to-give is an incredible way to raise funds. It makes the whole process easier and faster, and it even provides a high conversion rate. One of the reasons for that is that text-to-give is a convenient option for those who don't have...

SMS marketing is an invaluable tool for reaching out to customers in many industries. And just like any other tool, it has challenges. ChatGPT and AI generated content can help sort out some of these potential downsides. In this article, we’ll explore how this increasingly popular technology works specifically for...

Bullying is one of the most serious challenges schools face nowadays. Just because there’s more awareness and less tolerance about it, it’s far from stopping. Text messaging for schools can be a very valuable tool to promote activities to reduce this problem, and even help victims receive help before it...

When we talk about B2B SMS marketing, we specifically refer to those companies that follow the business-to-business model and use text messaging in their overall marketing strategy. SMS marketing has a special positive impact on B2Bs because of texting’s unique capabilities at the moment of establishing and sustaining relationships in...

One of the common challenges in SMS marketing is coming up with well written, attractive, and engaging content for your text messages. An SMS assistant is a great way to do that in a faster, effective way. Not everybody enjoys or has the skill set to come up with good...

An SMS marketing drip campaign is a set of automated communications that respond to specific triggers; like click-throughs, sign ups, or a specific scheduled time. Drip campaigns in SMS marketing are designed to catch the interest of potential clients by setting an ongoing, targeted engagement.  Drip campaigns automatically and methodically...

There are many big companies that use SMS marketing as part of their overall strategy. In this article, we’ll go over how many of these mega brands use texting; the way they use it, and show you that your company can also use this powerful technology. If these companies successfully...

There are two main benefits in sending a follow up text message for sales. The first one is, of course, convenience. People will definitely appreciate receiving a reminder and additional useful information on their purchase. The other benefit is that these follow up messages give customers the feeling that you’re...