archivetext marketing

illustration of a text conversation
SMS Marketing

What Are Opt-in Text Messages–and Why You Should Care

There are several ways for consumers to opt in or opt out of receiving texts. After all, you want to avoid pesky and unwanted spam-filled texts without missing out on any specials and discounts your favorite stores have to offer. With opt-in messages, you can confirm your interest in a...
sms marketing best practices
Infographics

SMS Marketing Best Practices [Infographic]

An SMS marketing campaign can easily be the most important part of your mobile marketing initiative. But not all text campaigns are created equal. In order to achieve the highest response and conversion rates that text marketing is known for, check out the infographic below to learn more about some...