Trumpia has tools that let you automatically sort your contacts into separate groups, so you can pair each message and offer with their best-matched recipients. What makes Trumpia unique is that the Smart Targeting feature also works on customer engagement history such as click-through behavior and purchase history.
The target groups you create automatically self-update in real time whenever contact information is changed or the contact opens a message or clicks on a link. Leave behind the tedious chores of manually updating and sorting your contact database.
Don't worry if you have the same contact info in two or more groups you're sending a message to. Our software automatically checks for duplicates and takes them out so everyone only receives your message once.
Sort your customers based on which products they're most interested in. For example, a sports supply store could sort its customers by which sport they're a fan of, and then send more relevant offers like 10% off soccer cleats, especially to those who clicked on your latest newsletters.
Send coupons to your customers such as a free appetizer with any entree purchase. Then, create a separate group for just your customers who've redeemed more than three coupons in the past quarter and send them special VIP offers.
Sort your patients by which doctor is their primary care physician. Then, when that doctor takes a vacation or is simply unavailable, you can notify just their patients that they'll need to reschedule their appointment. Also, send birthday wishes and prescription reminders automatically.
Smart Targeting isn't just for consumer based communications. Businesses can sort their employees into groups based on their departments, interests, or message open history. That way, their inboxes don't get flooded by announcements that don't relate to their job.