{"id":1256,"date":"2023-04-11T07:00:00","date_gmt":"2023-04-11T14:00:00","guid":{"rendered":"https:\/\/trumpia.com\/blog\/?p=1256"},"modified":"2023-04-10T11:40:21","modified_gmt":"2023-04-10T18:40:21","slug":"sms-vs-email-and-social-infographic","status":"publish","type":"post","link":"https:\/\/trumpia.com\/blog\/sms-vs-email-and-social-infographic\/","title":{"rendered":"SMS vs. Email and Social [Infographic]"},"content":{"rendered":"\n<p>SMS is a great tool&nbsp;for reaching customers instantly. We&#8217;ve compiled some jaw dropping stats comparing&nbsp;SMS vs.&nbsp;email and social media marketing&nbsp;and the findings will amaze you.<br><br>We took a look at audience reach,&nbsp;channel engagement, and the frequency of coupon redemption rate when promoted through each channel.<\/p>\n\n\n\n<p>Take a look at the infographic below to see how <a href=\"https:\/\/www.trumpia.com\/sms-marketing\">SMS marketing<\/a> stacks up to other forms of digital marketing:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img src=\"https:\/\/trumpia.com\/blog\/wp-content\/uploads\/2023\/04\/sms-vs-email.jpg\" alt=\"sms vs email\"\/><\/figure>\n\n\n\n<h2>Additional Statistics SMS vs. Email and Social<\/h2>\n\n\n\n<ul><li><a href=\"https:\/\/trumpia.com\/blog\/a-compilation-of-useful-sms-marketing-facts-and-statistics\/\">9 out of 10 shoppers in the USA<\/a> actively use SMS loyalty programs; many of them through <a href=\"https:\/\/www.trumpia.com\/product\/core-features\/sms-coupons\">SMS coupons<\/a>.\u00a0<\/li><li>Almost 2\/3 of Americans check their phones 160 times a day<\/li><li>The average engagement of Facebook&#8217;s posts is 0.07%; meaning a Facebook post can expect to receive seven interactions for every 10,000 followers the page has (Source: <a href=\"https:\/\/www.oberlo.com\/statistics\/average-facebook-engagement-rate\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Oberlo<\/a>).<\/li><li>Approximately 45% of all emails received in the US are spam (Source: <a href=\"https:\/\/www.zippia.com\/advice\/spam-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Zippia<\/a>)<\/li><li>Only 10% of SMS marketing messages are tagged as spam.<\/li><li>Text messaging has a 9.18% CTR; higher than Facebook (0.90%) or Google Ads (1.91%) (Source: <a href=\"https:\/\/www.enterpriseappstoday.com\/stats\/sms-marketing-statistics.html\">Enterprise Apps Today<\/a>).<\/li><li>Consumers are 4.5 times more likely to reply to an SMS marketing message than a marketing email (Source: <a href=\"https:\/\/www.g2.com\/articles\/sms-marketing-statistics\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">G2<\/a>).<\/li><\/ul>\n\n\n\n<p>Do you want to learn more about SMS marketing? Check out our <a href=\"https:\/\/trumpia.com\/blog\/sms-marketing-guide\/\">Ultimate SMS Marketing Guide<\/a>, with more statistics, case studies, dos and don&#8217;ts, and all you need to know to run a successful SMS campaign! You can also download the PDF version for free here:<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-450cffbf-4b32-4ac4-80dd-c5b8fd65e8a4\"><span class=\"hs-cta-node hs-cta-450cffbf-4b32-4ac4-80dd-c5b8fd65e8a4\" id=\"hs-cta-450cffbf-4b32-4ac4-80dd-c5b8fd65e8a4\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/2803674\/450cffbf-4b32-4ac4-80dd-c5b8fd65e8a4\"><img loading=\"lazy\" class=\"hs-cta-img\" id=\"hs-cta-img-450cffbf-4b32-4ac4-80dd-c5b8fd65e8a4\" style=\"border-width:0px;\" height=\"400\" width=\"430\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/2803674\/450cffbf-4b32-4ac4-80dd-c5b8fd65e8a4.png\" alt=\"ultimate sms marketing guide\"><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(2803674, '450cffbf-4b32-4ac4-80dd-c5b8fd65e8a4', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n","protected":false},"excerpt":{"rendered":"<p>SMS is a great tool&nbsp;for reaching customers instantly. We&#8217;ve compiled some jaw dropping stats comparing&nbsp;SMS vs.&nbsp;email and social media marketing&nbsp;and the findings will amaze you. We took a look at audience reach,&nbsp;channel engagement, and the frequency of coupon redemption rate when promoted through each channel. Take a look at the infographic below to see how [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[138],"tags":[14,102,154,58],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SMS vs. Email and Social [Infographic] | Trumpia Texting Software<\/title>\n<meta name=\"description\" content=\"Here are some jaw dropping stats comparing\u00a0SMS vs.\u00a0email and social media marketing.\u00a0The findings will amaze you! Check them out here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trumpia.com\/blog\/sms-vs-email-and-social-infographic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SMS vs. Email and Social [Infographic] | Trumpia Texting Software\" \/>\n<meta property=\"og:description\" content=\"Here are some jaw dropping stats comparing\u00a0SMS vs.\u00a0email and social media marketing.\u00a0The findings will amaze you! 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