Text message advertising
makes marketing your small business, brand or retail store more affordable than ever before.
Not only that. SMS-based advertising campaigns offer a much more effective way to reach target customers. That is because users of smartphones and other mobile devices normally have these gadgets with them all day, every day.
While many email marketing messages stay unopened, more that 90 percent of all text marketing
messages are opened. And response rates from mobile marketing campaigns tend to be ten times higher than those of direct mail, traditional advertising and even email programs.
With the proliferation of mobile phones and mobile devices across the globe, quick, on-the-go communications is the method of choice for millions of people.
So why not incorporate SMS messaging
into the mix as a way to immediately engage customers and build brand loyalty.
Now any company can enjoy big budget results at a small budget price. You're only limited by your own imagination and creativity.
Text message advertising
is a cornerstone of Trumpia's Multi-Channel Marketing system, allowing customers to opt-in to receive your updates by scanning a Quick Response (QR) Code or texting a mobile keyword like "Pizza" to a short code
Using a Multi-Channel Marketing solution like Trumpia's All-In-One platform, which features SMS and MMS text marketing capabilities along with IM, email, social media
and voice broadcast capabilities, you can send one message across a variety of channels and reach a higher volume of customers and a more receptive audience – since you will surely be communicating with people in the way in which they prefer.
So, how do you execute a successful multi-channel marketing campaign?
First, use every opportunity you have to list your mobile keyword and shortcode. From in-store displays and signage to brochures, flyers, newspaper ads, direct mail and postcards, each represents a chance for your potential customer to opt-in to your mobile database.
You'll also want to consider including a Quick Response (QR) code
on all these materials. Not only will you make it easier for people to connect with you and receive your special offers. You'll be able to track where and when your QR Code is scanned. Then you can analyze which campaigns are yielding the greatest rates of response.
Finally, don't forget to request your customers' email and IM addresses. Using Trumpia's text message advertising
and multi-channel marketing platform, you can use your website or Facebook fan page to get people to provide their contact details and opt-in to your mobile database.
Wouldn't it be nice to work with one vendor, send one message and reach a variety of customers via multiple channels in an instant instead of managing and paying for a number of different accounts?
If so, you'll want to check out Trumpia's All-In-One platform because it integrates every popular messaging channel -- all for a low per text message price plus email, voice, IM and social media messages at no additional charge.
Try it today free for 30 days
by visiting Trumpia's website at www.trumpia.com. You can also sign up for a free webinar by calling our knowledgeable sales staff at 1-888-707-3030. We're here to serve you seven days a week.